Archive for tag 'Website'
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10 reasons why your website isn't working
Websites are the shop window to your business. They're often the very first impression people will get, so your website is more important than ever before to get right. But having a succesful online presence isn't as easy as you might think. It's not just a case of launching a site and leaving it to run itself, hoping that people...
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How social media supports Earth Hour
This Saturday will play host to a global stand against climate change. Earth Hour has been celebrated annually since its Australian debut in 2007. And social media is showing its support.
The event, which was created by WWF, urges individuals to switch off their lights at 8.30pm on 26th March for one hour. In 2010 it made history. Famous landmarks such as Rome’s Coliseum, The Eiffel Tower and San Francisco’s Golden Bridge flipped the switch on their illumination, along with millions of homes across the globe. Last year’s event was the world’s largest voluntary action by people, businesses and governments in 128 countries around the world...
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When creating a new website, make your message clear!
Whenever we initially meet a client to discuss the design and build of a new website, we always ask the question 'If you could sum up in one sentence what your website is about, what would it be?' It comes as no surprise just how many firms stumble at this initial hurdle. Because it's not as easy as you might think - defining what your business is really about. And summing it all up in one sentence is a difficult challenge, particularly...
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Will changing my website affect my rankings?
Can changing a website affect your search engine rankings? It most certainly can. However, it's important to clarify what exactly could be affected depending on what you change. Rankings could be affected if you do any of the following: change your website design or the actual content management system (CMS) that you use...
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Why SEO requires an ongoing push
SEO isn't a one-off investment. It requires an ongoing push if you really want to stay ahead of your competition. Take your foot off the accelerator and you risk allowing others to catch up and overtake you, undoing all that hard work and money you've already pumped into your website...
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Why you shouldn't have music on your website
Whilst browsing the web this morning, I came across a website that not only had its own musical soundtrack - it had flashing, moving images too. Ugh. It just didn't appeal whatsoever. I immediately bounced off and continued looking elsewhere. For me, music and flashing images on websites are criminal. For one, it's hugely off-putting...