Archive for tag 'twitter'
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The common mistakes people make with Twitter
Even after Twitter has been around since 2006, people are still making the same mistakes with their own tweets and feeds. Many don't realise the rules they're breaking or the Twitter etiquette they're ignoring. If you've got a Twitter account and you want to ensure you're making the most of it, then here are the common mistakes people make with Twitter...
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Is there a point to pointless tweets?
Twitter is a world of real-time conversation, happening right now and containing millions of tweets talking about all sorts of things from politics and current affairs to celebrities and the latest movies. It's a micro-blogging platform that has become increasingly popular over the past five years and allows us to connect with the world...
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Why Twitter is better than Facebook
Facebook has long dominated the social media world as the largest social network and Twitter has been the only real threat to its existence over the past few years. Both are similar yet very different in what they do and how they work. Facebook might be bigger than Twitter but I personally think that won't last because Twitter - in my humble opinion - is currently better. And if it's better and does everything that Facebook tries but fails to achieve, then surely Facebook is on its way out?...
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Facebook in the newsroom
When it comes to social media Twitter is a journalist’s go-to platform. It provides real-time information that is short, to the point and you don’t need to search for it. It has opened the doors for the media to connect with their audience by gaining followers and providing them with the information that they want. But what about Facebook?...
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Social Media campaigns – Cravendale Vs Old Spice
With the rapid growth of social media, more and more companies are beginning to realise its value as a marketing tool. Over the years we have seen many brands create a strong social media presence, such as Dr Pepper or Comparethemarket.com (or was it Meer cat?). However, none have done it as well as Old Spice.
Old Spice launched a campaign in February 2010 featuring ‘the man your man could smell like’ and has around 180 YouTube videos personalised for fans and celebrities as part of their “Old Spice Responses”...
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It’s Friday, Friday, Friday!
Yes, the day after Thursday and before Saturday is Friday. Confused? Then you should probably search YouTube for the current Twitter trend, 'Rebecca Black'. The hype surrounding her is unbelievable as her video has had over 43 million hits so far.
For those who don’t know, Rebecca Black is an American teenager whose parents paid $2,000 for Ark Records to make a debut video of the aspiring singer. Making her an overnight sensation for all the wrong reasons...