Katy Cowan

Facebook reaches one billion users

5th October 2012 by Katy Cowan

Facebook has this week reached a significant milestone - one billion people are now using the world's biggest social network.

Founder Mark Zuckerberg made the announcement yesterday on the company's blog and said: "If you're reading this: thank you for giving me and my little team the honor of serving you. Helping a billion people connect is amazing, humbling and by far the thing I am most proud of in my life. I am committed to working every day to make Facebook better for you, and hopefully together one day we will be able to connect the rest of the world too."

Since its launch, Facebook has seen 1.13 trillion Likes; 140.3 billion friend connections; 219 billion photos shared; 17 billion check-ins; 62.6 million songs played 22 billion times (that's about 210,000 years of music); 2.45 billion content items and 2.7 billion Likes are shared every day on Facebook. What's more, over 300 million photos are uploaded daily.

Facebook means different things to different people. The following are quotes from Facebook partners, describing their feelings on what one billion connections means to them.

Alex Dale from King.com said: "King.com started out on Facebook last year and we now generate over 3 billion game plays every month. We recently launched one of our top games, Bubble Witch Saga, on mobile. We can see already that the most engaged players are those that connect with Facebook Connect to play the game, synchronising their scores and progress across web and mobile. One billion people with social connections on Facebook provides an incredible opportunity for developers."

JustGiving commented: "JustGiving turns Facebook users into powerful advocates for their chosen cause, spreading generosity across the web. Currently, each 'like' of a JustGiving page on Facebook generates an average of £5 in donations to charity. So if every single one of Facebook's one billion users across the world were to 'like', or share, a charity campaign once a day - in just a few days they could raise sums comparable to the total amount raised for the Haiti earthquakes or in the aftermath of Hurricane Katrina."

In addition, Facebook is huge on mobile. Over 600 million people use Facebook on mobile devices at least once a month. Facebook also drives 170 million referrals to Apple's App Store and Google Play every month. And even more interesting - Facebook is accessed from more than 7,000 different types of mobile devices.

What a milestone for Facebook - one billion users and growing.  

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